What Kinds Of Information Does Your Marketing Team Likely Need Included In A Persona?

  • The number of people represented by that persona that they need to bring to the website each month
  • How the persona finds answers to problems and how they prefer to be communicated with
  • The persona’s first name and email address so that they can be sent personalized marketing emails
  • The size of the target market represented by each persona

Leave a Reply

Your email address will not be published. Required fields are marked *