If An Advertiser Doesn’t Want To Add Remarketing Tags To A Webs/Ite, Why Would Customer Match Be A Good Fit For Them?

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  • Customer Match allows you to reach people who have been to your website
  • Customer Match allows you to reach people who haven’t been to your website yet
  • Customer Match relies on your own data instead of a remarketing tag
  • It wouldn’t be a good fit. You have to tag your website to use Customer Match

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