Francis Wants To Increase His Google Ads Skills And Optimize Results For His Clients. What Two Best Practices Should Francis Adopt? (Choose Two.) Google Ads Search Certification

  • Include three to five ads, and at least three extensions in each ad group.
  • Set a keyword bid of at least $10 for each active ad group.
  • Implement one ad per ad group keyword, to a maximum of 100 ads.
  • Choose a minimum 100 keywords of all match types to capture traffic.
  • Optimize the campaign’s ad rotation for clicks or conversion actions.

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