Colin Wants To Get The Word Out About His Newest Product. He’s Planning To Create A Google Display Campaign With Building Awareness As His Marketing Objective. Why Would Colin Choose “Build Awareness” As His Marketing Objective?

  • He wants to get his newest product in front of as many people as possible.
  • He wants to create dynamic call-only ads to reach specific audiences.
  • He wants to use Google’s automation technology to grow direct sales of his products.
  • He wants to engage users who intend to purchase his products and are actively researching them.

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